The Label Monster, launched in 2014, is a fashion e-commerce website that aims to bring together international cult labels from emerging designers and also streetwear brands.

For this project, I was tasked by the client to design their collaterals and website before their official launch. The collaterals include business cards, letterheads, envelopes, notebooks, wrapping papers, dustbag, packaging boxes and stationery.

The client wanted the brand to relate to a statement of energy, both physical and emotional and at the same time allow the design to be timeless, fluid progress.